With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant colour. The result: shiny, smooth, clean strands–wonderfully resilient and healthy-looking. Forms a decadently rich lather for a luxurious cleansing experience. The results are shiny, smooth, clean strands - wonderfully resilient and healthy-looking. Gently sloughs away dirt and debris without roughing up the hair cuticle. Cutting-edge technology, merged with powerful protectants, join forces to create hair that’s brilliantly resilient and healthy-looking. To use: Apply to wet hair. Lather, then rinse thoroughly.