How to Keep Your Sponsors Coming Back Year After Year
Finding a sponsor takes time and effort. You research the right businesses, write a proposal, follow up and finally get a yes. But many artists, clubs and charities treat that yes as the finish line, when in fact it is the start of a relationship. Keeping an existing sponsor is usually far easier than finding a new one, and a sponsor who feels valued is much more likely to renew, increase their support or recommend you to others.









